Breaking News

Resin Coats Roaches for Easy Disposal

November 14, 2005

JAPAN: A new roach spray that envelops the insect in acrylic resin is available from Tokyo-based Hakugen. According to company representatives, research showed that consumers want to get rid of roaches in the home but are squeamish about cleaning up the remains.
The product, Wiper Gokipao, envelops the insect in acrylic resin, which chokes the roach while solidifying into a cocoon-shaped shell that hides the body.
Hakugen executives said the product helped the company grab a nearly 20% share of the aerosol cockroach insecticides market, with 1.3 million cans sold since the product’s launch in March 2002.

  • Skin of Color Society Connects Experts

    Skin of Color Society Connects Experts

    Melissa Meisel, Associate Editor||January 16, 2017
    Dermatologists from across the nation share information and ideas.

  • Erasa

    Erasa's New Evangelist(a)

    January 9, 2017
    Impressed by the performance of its hero SKU, supermodel Linda Evangelista joins the company in a hand's on role.

  • Discourse on Disclosure

    Discourse on Disclosure

    Tom Branna, Editorial Director||January 6, 2017
    Transparency impacts the cleaning industry.

  • Hitting the Right Notes

    Hitting the Right Notes

    January 6, 2017
    Agilex Fragrances is the leader in the middle market fragrance category.

  • The Smell of Clean in 2017

    The Smell of Clean in 2017

    January 6, 2017
    Changing consumer lifestyles and demographics are impacting the scents found in the household cleaning category.

  • On the Edge

    On the Edge

    January 6, 2017
    Expanding beauty brands to watch in 2017