Sebastian International launched Sueños color-safe hair care products for the Latina consumer. The line includes Ultra Smoothing shampoo and conditioner, Smooth and Control lotion, Deep Smoothing treatment and Anti-Humidity Control spray. Sueños is available in select test markets such as Florida, Georgia, Texas and California. A complete rollout is anticipated for this spring.
The latest exclusive market research from Smithers Pira projects positive growth for the across the nonwoven wipes industry. This market can be subdivided into two major types:
Consumer wipes include b…