Colomer USA will introduce outdoor ad campaigns in April and May. Under the Revlon Realistic brand, ads will run in five U.S. cities featuring two sensitive scalp relaxer formulations for Hispanic women and two relaxers for African-American women. Under the Crème of Nature (CON) brand, ads will feature an African-American model sporting the 7.6 Ragin’ Red hair color and CON permanent hair color products.
Colomer USA will introduce outdoor ad campaigns
Published November 15, 2005
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