Breaking News

Consumers Prefer Eternal Youth Over Sex

November 15, 2005

Half of men and a third of women ages 18-64 would be willing to give up sex for a drink from the fictional “Fountain of Youth,” according to a survey of 1000 adults by EuroPharma, Green Bay, WI, in February. Among those over the age of 64, 18% said coffee was more important, but in all age groups, 15% would willingly give up dessert and chocolate for a sip of the youthful nectar. However, 13% said they would not give up anything for the drink. More than half admitted to being somewhat to very concerned about protecting their bodies against the signs and effects of aging. Sagging skin was the greatest concern for respondents ages 18-24 and wrinkles for 65-and-older, while hair loss and graying were the top anguishes for men at 18%.
blog comments powered by Disqus
  • Cosmetic Chemists Head to Orlando Next Month

    Cosmetic Chemists Head to Orlando Next Month

    September 26, 2016
    Organizing Chair Guy Padulo explains why you should attend the IFSCC Congress.

  • Restoring Rembrandt

    Restoring Rembrandt

    Christine Esposito, Associate Editor||September 26, 2016
    Ranir LLC has acquired Rembrandt, an iconic name in teeth whitening, and plans to make it a staple in the value segment.

  • Active Agents

    Active Agents

    September 19, 2016
    On the surface, surfactants may seem staid, but the market, and the supplier activity driving it, is bubbling.

  • Back to School

    Back to School

    Tom Branna, Editorial Director||September 1, 2016
    It may be September, but class was in session this summer during the Private Label Manufacturers Association’s Executive Educ

  • What

    What's In Your Formula?

    Christine Esposito, Associate Editor||September 1, 2016
    A look at the ingredients beauty brands are using to fuel their formulations and capture consumers’ attention.

  • A Sweet-Smelling Sanctuary

    A Sweet-Smelling Sanctuary

    Melissa Meisel, Associate Editor||September 1, 2016
    Home fragrance is enhanced by aromatic developments in delivery and components.