11.15.05
Flygirl Cosmetics, aimed at 14-25-year olds, debuted in Canada’s Holt Renfrew and in 70 Nordstrom doors. “This is the first cosmetic line that has linked cosmetics to their wearer—putting a face and race to it, all friends and all equally beautiful,” said a company spokesperson. Department store counters include a lip balm tester unit and nail polish tester unit, set up to look like planets and flying saucers.