Breaking News

Hirschhorn & Young and The O Group Form Alliance

November 15, 2005

Hirschhorn & Young Graphics has formed a strategic alliance with The O Group to deliver comprehensive marketing, branding, design and packaging solutions to the cosmetics, health and beauty, fragrance and over-the-counter (OTC) drug industries. Hirschhorn & Young provides brand development and design services, while The O Group has more than 18 years experience in applying business acumen, marketing strategy and creative talents to yield intelligent and compelling designs, according to company executives.
“The genesis for this strategic partnership was the demand from our clients,” said Holly Young, president, Hirschhorn & Young Graphics. “We searched for a firm that excelled in their field and had the same business principles as we did. When we found The O Group, their marketing and design sense was impeccable, and their track record of satisfied clients sealed the deal.”
The union enables clients to take advantage of the companies’ expertise while streamlining go-to-market strategies for product development.
  • Cargo Says Aloha To Spring/Summer

    Cargo Says Aloha To Spring/Summer

    Christine Esposito, Associate Editor||February 13, 2017
    Cargo Cosmetics has rolled out its new Spring/Summer collection with Hawiianan singer Anuhea.

  • Cashing In on Coconuts

    Cashing In on Coconuts

    Melissa Meisel, Associate Editor||February 6, 2017
    Organic to Green is making waves for its new oils and eco-friendly packaging.

  • Monday Morning Quarterback

    Monday Morning Quarterback

    Christine Esposito, Associate Editor||February 6, 2017
    Super Bowl commercials are big business. Let’s look at some of personal and household care brands that bought spots this year

  • Trade Association Directory 2017

    February 2, 2017
    Contact details of trade associations that serve various segments of our industry and are mentioned frequently in Happi.

  • What the Halal  Is Going On?

    What the Halal Is Going On?

    Imogen Matthews , In-Cosmetics||February 2, 2017
    Demand for these beauty products is surging thanks to a fastgrowing Muslim population.

  • Relief for Sensitive Scalps

    Relief for Sensitive Scalps

    Guadalupe Pellon and Annette Mehling , BASF||February 2, 2017
    BASF researchers detail the attributes of the company’s highly effective hair care system focusing on scalp sensitivity.