Kao is revamping its Andrew Jergens, Ban and Bioré brands
November 15, 2005
Kao is revamping its Andrew Jergens, Ban and Bioré brands with premium packaging, sexy advertising and improved formulas. For instance, Ban was recently repackaged and reformulated with a lavender scent and Jergens launched several moisturizers to create enviable skin, such as the Naturally Smooth Shave Minimizing moisturizer. Boiré has been newly named Bioré Pore Perfect and offers a range of pore strips, cleansers and an astringent.