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Medicia, Italy, introduced its Voglia di

November 15, 2005

Medicia, Italy, introduced its Voglia di (“craving for”) series of fruity body washes made with yogurt. Executives said the formulas gently exfoliate the skin. Body wash fragrances range from Melon & Watermelon to Pears & Chocolate. They retail for $12 each in boutiques and department stores.

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