Welcome Guest to Happi

Subscribe Free: Magazine | eNewsletter

current issue March 2015
 •  Better Skin, Better Sleep  •  J&J's New Approach to Beauty  •  Pout Shout Debuts Lipcolor  •  Gibs Grooming Launches Black Cognac  •  Personnel Changes at BASF
Print

O Boticário Increases Budget



Published November 15, 2005
Related Searches: marketing read executives men
Post a comment
BRAZIL: O Boticário, with franchises in Brazil, Portugal, Japan, Angola, Mozambique and Mexico, will spend 13% more on marketing this year compared to 2003, to $18 million, company executives said.
“We increase investments (every year), and this year we have one of the highest readjustments,” said Elaine Pinheiro Simões, marketing director, O Boticário.


blog comments powered by Disqus