Welcome Guest to Happi

Subscribe Free: Magazine | eNewsletter

current issue January 2015
 •  Q2 ‘Challenging’ for P&G  •  The Eyes…and Lips…Have It  •  Estée Lauder Wins Counterfeit MAC Suit  •  Ambi Adds First Color Product  •  Do You Party with 3rd Party Manufacturers?
Print

O Boticário Increases Budget



Published November 15, 2005
Related Searches: men marketing executives read
Post a comment
BRAZIL: O Boticário, with franchises in Brazil, Portugal, Japan, Angola, Mozambique and Mexico, will spend 13% more on marketing this year compared to 2003, to $18 million, company executives said.
“We increase investments (every year), and this year we have one of the highest readjustments,” said Elaine Pinheiro Simões, marketing director, O Boticário.


blog comments powered by Disqus