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Chicago-based Avlon Inc. launched the KeraCare DeMineralizing treatment

November 22, 2005

Chicago-based Avlon Inc. launched the KeraCare DeMineralizing treatment, a set of 60 towelettes designed to remove mineral deposits from the hair with botanical ingredients and chelating agents. Minerals, from sources such as water and medicine, can inhibit chemical treatments, conditioners and styling products, executives said.

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