Welcome Guest to Happi

Subscribe Free: Magazine | eNewsletter

current issue April 2015
 •  Prestige Beauty Sales Rise 5% in Q1  •  Balmex Sold To Moberg Pharma  •  Bye, Bye P&G...  •  Tide and Gain Roll Out 'Up, Up and Away'  •  Carma Labs Names New VP of R&D
Print

Hindustan Battles P&G In Laundry Bar Segment



Published November 22, 2005
Related Searches: Detergent brand share industry
Post a comment
INDIA: Hindustan Lever (HLL) plans to launch the Surf Excel detergent bar to take on rival P&G’s Tide bar launch. Leading brands in the Indian detergent bar market include Rin, Wheel, Nirma and Ghadi. Hindustan Lever’s Rin Shakti and Rin Supreme hold a commanding market share of 38%, according to industry experts. Hindustan Lever’s bar is expected to be priced the same as the Tide bar.


blog comments powered by Disqus