The Oral-B Rembrandt Whitening pen offers easy, targeted application. Company executives said whiter results can be seen in just 14 days of regular use. Clinically proven for safety, the unique all-in-one design enables one-step whitening. Consumers apply the active ingredient via a soft, flexible tip. The no-clump formula ensures the formula stays on teeth overnight. The portable pen retails for $14.99.
Breaking News
Oral-B Rembrandt Pen Whitens Teeth in 14 Days
November 22, 2005
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Active Agents
September 19, 2016
On the surface, surfactants may seem staid, but the market, and the supplier activity driving it, is bubbling. -
Jam On It!
Melissa Meisel, Associate Editor||September 19, 2016
Jamberry sees success in artsy nail accessories. -
Expanding Erbaviva
Christine Esposito, Associate Editor||September 13, 2016
A farm-to-bottle organic brand celebrates its 20th anniversary with a new look, new products and plans to expand in the US.
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Back to School
Tom Branna, Editorial Director||September 1, 2016
It may be September, but class was in session this summer during the Private Label Manufacturers Association’s Executive Educ -
What's In Your Formula?
Christine Esposito, Associate Editor||September 1, 2016
A look at the ingredients beauty brands are using to fuel their formulations and capture consumers’ attention. -
A Sweet-Smelling Sanctuary
Melissa Meisel, Associate Editor||September 1, 2016
Home fragrance is enhanced by aromatic developments in delivery and components.
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Summary Judgement Against Grey Hair Supplement Maker
September 23, 2016
Not enough evidence to back up claims Grey Defence reversed or prevented gray hair. -
Estée Lauder Expands Glamglow Management
September 23, 2016
DiNardo named global brand president, Pontes returns as senior VP. -
Korres Rolls Out Urban Outfitters Exclusive Line
September 23, 2016
Bath, body and fragrance products launch in select stores soon. -
Pantone Reveals Spring 2017 Colors
September 22, 2016
What's on trend for the next round of warmer weather? Find out here! -
ICMAD Urges Senate for Uniform Cosmetic Standards
September 22, 2016
Attends hearing to modernize industry. -
New Warning Letters Sent by FDA (Update)
September 22, 2016
Tata’s Natural Alchemy, ZO Skin Health and Repechage are latest to be flagged by agency. -
Esquire Magazine Taps Farouk Systems To Create Hair Care
September 22, 2016
A line of men's grooming products will debut nationally next month. -
Gains Continue for Specialty Chemicals
September 22, 2016
Market volumes rose again this summer. -
DSM Names New Regional Marketing Manager
September 22, 2016
Dawson will handle personal care in North America. -
BASF Signs Personal Care Deal With IMCD
September 22, 2016
To manage hair, sun, skin, and body care in the Southeast. -
Conair Acquires Hair Care Brands
September 21, 2016
SalonQuest, LLC deal includes Aquage and Biomega. -
Unilever Acquires Seventh Generation
September 19, 2016
Adds to company's "purpose-driven" brands. -
Dr. Bronner's Resigns from Organic Trade Association
September 19, 2016
Will support new Organic Farming Association. -
P&G, Unilever Fight Through Blocks
September 19, 2016
Coalition for Better Ads seeks to improve consumer engagement -
Will Unilever Buy The Honest Company?
September 19, 2016
Talk on the street says CPG giant is in discussions with natural personal care company. -
Walgreens Unveils Online Skin Care Help
September 19, 2016
Platform to include answers to skin issues and access to teledermatology program. -
Lysol and Box Tops for Education
September 19, 2016
Is now exclusive cleaning brand to 20-year-old program. -
Urban Decay Debuts Latest ‘Naked’ Palette
September 16, 2016
Ultimate basics matte kit arrives at Ulta. -
Old Navy Launches Private Label Line
September 15, 2016
Rolls out in US to over 600 stores with plans to expand into Canada next. -
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Cargo Cosmetics Signs Reyna as Global Director
September 15, 2016
Bilingual makeup artist brings fresh perspective from Bobbi Brown. -
L'Oreal Digital Reveals Finalists for Next Generation Awards
September 15, 2016
Company will host Inspiration Day to share information to executives.
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