Welcome Guest to Happi

Subscribe Free: Magazine | eNewsletter

current issue August 2014
 •  Purell on Campus  •  The Next Multifunctional Ingredient  •  Urban Decay Adds On To ‘Naked’ Empire  •  Prestige Beauty Sales Rise in Q2  •  Carmex Takes On Cold Sores
Print

P&G Plans New Plant in India



Published November 22, 2005
Related Searches: growth care Detergent health
Post a comment
INDIA: Procter & Gamble plans to build a manufacturing unit for shampoo in India as the domestic market has shown growth in terms of volume, according to a top company
official at P&G.
At present, the company imports the entire range of its shampoo, which includes Head & Shoulders, Pantene and Rejoice, from Thailand and other Asian countries and manufactures detergents Tide and Ariel in Mandideep (Madhya Pradesh) and sanitary napkins Whisper and Vicks in Kundaim (Goa).
“We are toying with the idea of a third manufacturing unit,” said P&G executive director, hygiene and healthcare, Ashok Chhabra. Asked whether the company would tinker with shampoo prices, he said, “We will continue with the same price positioning.”
At present, P&G has a 20-25% market share in the Indian shampoo market, which is growing at a rate of about 7% annually.


blog comments powered by Disqus