11.22.05
Songstress Paula Abdul has been signed by Smart Skincare as spokesperson for Cell-Rx. Cell-Rx is a dermatologist-developed skin care line of anti-aging products that combines scientific advances with natural ingredients. Cell-Rx is said to help build collagen in the skin, diminish fine lines, reduce puffiness, improve elasticity and even and brighten skin tones. The product also protects the skin from potentially-damaging UVA and UVB rays.
Ms. Abdul is featured as the face of the brand during the brand’s infomercial, which was taped in October. She also showcases Cell-Rx on the brand’s website, www.cell-rx.com.
“I’ve always believed in the importance of skin care,” said Ms. Abdul.
“Smart Skincare is thrilled to have Paula Abdul to help launch the Cell-Rx brand,” added Bill Flohr, president, Smart Skincare. “Her natural beauty and interest in a healthy appearance makes her the perfect person to represent the line.”
Ms. Abdul is featured as the face of the brand during the brand’s infomercial, which was taped in October. She also showcases Cell-Rx on the brand’s website, www.cell-rx.com.
“I’ve always believed in the importance of skin care,” said Ms. Abdul.
“Smart Skincare is thrilled to have Paula Abdul to help launch the Cell-Rx brand,” added Bill Flohr, president, Smart Skincare. “Her natural beauty and interest in a healthy appearance makes her the perfect person to represent the line.”