Breaking News

Hair care company Joico helped all 12 American Idol finalists

December 9, 2005

Hair care company Joico helped all 12 American Idol finalists hit the stage with great hair. Joico consulted with Idol's “hair honcho” Dean Banowitz, who heads up the hairstyling department for the show. In this role, Mr. Banowitz oversees the coifs of the finalists, plus tends to the camera-ready style of emcee Ryan Seacrest and judges Randy Jackson and Simon Cowell. Mr. Banowitz submitted a hair profile of each finalist, along with suggested Joico products to enhance each of their looks. Joico then assembled customized hair care packs, containing selections from the K-Pak, Silk Result and I-C-E Hair collections.
blog comments powered by Disqus
  • Patent Update

    Patent Update

    July 28, 2016
    Three-layered hair product from Lauder, palm oil extracts for wrinkle treatment and more in recently awarded patents.

  • Pushin’ the Cushion

    Pushin’ the Cushion

    Christine Esposito, Associate Editor||July 26, 2016
    AmorePacific, the creator of the cushion compact, continues to improve its unique product.

  • Cozy Makes a Splash

    Cozy Makes a Splash

    Melissa Meisel, Associate Editor||July 25, 2016
    Expands reach in CVS and introduces new collection.

  • Sustainability is Omnipresent

    Sustainability is Omnipresent

    Christine Esposito , Associate Editor||July 1, 2016
    Industry stakeholders convene in New York City for Organic Monitor’s annual event

  • Perceived Perfection

    Perceived Perfection

    Christine Esposito, Associate Editor||July 1, 2016
    From primers to pressed powders, facial cosmetics help create the illusion of a flawless complexion.

  • Preserve & Serve

    Preserve & Serve

    Melissa Meisel , Associate Editor||July 1, 2016
    Suppliers with innovative preservatives provide staying power for formulations.