Welcome Guest to Happi

Subscribe Free: Magazine | eNewsletter

current issue March 2015
 •  Save Your Seat at Happi's Brand Building Breakfast  •  Despite Global Tensions, Execs Expect Growth  •  Sizzling Somers  •  Suavitel Adds In-Wash Scent Booster  •  Bergdorf Goodman Picks Up Caron Paris
Print

Super Sol Takes Unilever Products Off Shelves



Published April 11, 2006
Related Searches: contract brand gel men
Post a comment
ISRAEL: Super Sol recently began removing Unilever products from shelves following a recent contract disagreement with Unilever over higher margins and better terms of trade for the supermarket chain in 2006. Super Sol removed leading Unilever brands, including Dove, Beigel & Beigel, Click brand snacks and Telma brand mayonnaise. Super Sol took action after it received a negative response from Unilever Israel CEO Moti Keren about increasing Super Sol’s profits at Unilever’s expense.


blog comments powered by Disqus