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Fantastic Sams: Jeff Sturgis



Published November 3, 2006
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● Fantastic Sams: Fantastic Sams appointed Jeff Sturgis, vice president of franchise sales and development and Catherine Saar vice president of marketing.
Ms. Saar has 20 years of marketing and branding experience and will lead and develop the company’s overall marketing and product strategy. She will manage corporate brand development and external communications and is responsible for advertising, marketing communications and public relations.
Mr. Sturgis, with 10 years of experience in the areas of franchise sales and development, will oversee system wide franchise development activities. Prior to joining Fantastic Sams, Mr. Sturgis was responsible for developing, creating and implementing the strategic direction for growth of Carvel and Cinnabon.


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