02.16.07
KOREA: Missha, a cosmetics retail chain, opened its first two stores in the United Arab Emirates. New to the Middle East, Missha enjoys a strong following around the world. Al Tayer Group further reinforced its market leadership in the perfumes, cosmetics and skin care segment with the acquisition of the Missha franchise for the GCC (Gulf Cooperation Council) countries (Saudi Arabia, Kuwait, Bahrain, Qatar, the United Arab Emirates, the Sultanate of Oman and the Republic of Yemen)