DermaQuest Skin Therapy attributes successful sales to The Vyant group marketing agency for branding and packaging re-design. The Vyant Group integrated strategy, branding and package manufacturing to streamline Dermaquest’s approach.
Dermaquest, a high-end clinical skin care product line utilized each of Vyant’s capabilities from initial strategy to projects such as developing marketing literature to packaging and web design. It made the product line more relatable to dermatologists and physicians.
Dermaquest re-launched with a new brand identity and introduced updated products to the market in the fourth quarter of 2006. The process took approximately six months.