To illustrate how the market has changed in the past decade, NPD has compared data from the past decade. For example, in 1997 beauty sales in U.S. department stores totaled $6.2 billion; today, beauty sales in U.S. department stores total $8.2 billion. Then, celebrity fragrances represented approximately 2% of the total prestige fragrance market; today, they represent 7% of the total prestige fragrance market.
Cosmeceutials have also grown. Then, cosmeceutical brands were virtually unknown at 1% while today, cosmeceutical brands are approximately 11% of prestige skin care sales. More info: www.npd.com.