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Aveda Supports Nepalís Forest With Holiday Gift Project



Published December 4, 2007
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INDIA: As part of the 2007 Holiday Gift Collection, Aveda is introducing a gift box wrapped entirely in Lokta paper from Nepal, a craft that has survived more than 500 years.

Aveda joined a partnership of Non Government Organizations (NGO) and local businesses from Nepal in 1992 to protect Nepal’s forests. As a result, these forests were the first in Asia and only the fifth in the world to acquire FSC certification, guaranteeing forest management.

To date, the project has helped Nepali communities regain, manage and protect 50,000 acres of FSC-certified forest. The gift sets are available at Aveda salons and spas nationally.


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