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Injuction Against Wipro Ad

January 4, 2008

INDIA: Godrej Consumer Products Ltd (GCPL), marketers of Ezee liquid detergent, has obtained an injunction in a Punjab Court against an advertisement released by Wipro Consumer Care and Lighting (WCCL) for its liquid detergent brand Wipro SafeWash. According to the company, the ad had directly compared Wipro Safewash to Godrej Ezee. At press time, the court has passed an ad interim injunction order for the case.
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