Welcome Guest to Happi

Subscribe Free: Magazine | eNewsletter

current issue December 2014
 •  Antitrust Regulator in France Fines Major Companies  •  Paradigm Science’s Cervino Wins Award  •  Aquaphor Taps Brooke Burke  •  Shea Radiance Gets A Makeover  •  A Sustainable P&G
Print

Henkel Aims to Boost Presence in India



Published March 4, 2008
Related Searches: laundry customers brand products
Post a comment
INDIA: Henkel India says its latest initiative, “May I Help You?”, aims to build the brand by making the corporate identity more visible.

Trained assistants will aid customers to shop around the store and provide advice on the category and on various Henkel products.

The service is being rolled out in Chennai in a few modern trade outlets and will focus on laundry and dishwashing products. It will be extended to Bangalore and Mumbai and other cities once it’s evaluated.


blog comments powered by Disqus