Breaking News

Ecolab Introduces Car Wash Sustainability Certification

April 8, 2008

Ecolab Inc. launched a new sustainability program for the car wash industry.

Ecolab Inc. launched a new sustainability program for the car wash industry, Blue Coral Beyond Green, at ICA's Car Care World Expo in Orlando.

According to the company, Blue Coral Beyond Green is an innovative program that will help transform the car wash industry, educate consumers and set the benchmark for environmentally preferred wash operations across North America. Its motto is "Hard on dirt. Easy on earth" and is aimed at helping assure regulatory compliance among car wash operators, as well as addressing the car wash consumer's desire for environmentally preferred options.

"Being a total business partner and consultant for our customers is where Ecolab truly excels," says Mark Miller, vice president of marketing for Ecolab Vehicle Care. "By providing advanced chemistry, unbeatable management assistance, and merchandising programs that connect with the end consumer, our customers consistently deliver results well ahead of the average car wash."

 
   
blog comments powered by Disqus
  • Cosmetic Chemists Head to Orlando Next Month

    Cosmetic Chemists Head to Orlando Next Month

    September 26, 2016
    Organizing Chair Guy Padulo explains why you should attend the IFSCC Congress.

  • Restoring Rembrandt

    Restoring Rembrandt

    Christine Esposito, Associate Editor||September 26, 2016
    Ranir LLC has acquired Rembrandt, an iconic name in teeth whitening, and plans to make it a staple in the value segment.

  • Active Agents

    Active Agents

    September 19, 2016
    On the surface, surfactants may seem staid, but the market, and the supplier activity driving it, is bubbling.

  • Back to School

    Back to School

    Tom Branna, Editorial Director||September 1, 2016
    It may be September, but class was in session this summer during the Private Label Manufacturers Association’s Executive Educ

  • How Green Is Your Surfactant?

    How Green Is Your Surfactant?

    Tom Branna, Editorial Director ||September 1, 2016
    Suppliers offer a range of solutions to help household and personal care product formulators develop formulas

  • New Surfactants

    Tom Branna, Editorial Director ||September 1, 2016
    Here’s a list of new ingredients introduced by surfactant suppliers