Breaking News

The U.S.’s largest discount retailer has gone small in the detergent aisle

July 14, 2008

The U.S.’s largest discount retailer has gone small in the detergent aisle. In late May, Wal-Mart achieved its goal to offer only concentrated liquid laundry detergent in all of its U.S. and Canadian stores. The retailer began the effort in September 2007, working with its leading detergent manufacturers, including Unilever, Procter & Gamble, Dial, Huish and Church & Dwight to offer only concentrated versions of key brands.

Over the next three years, Wal-Mart expects to sell more than 800 million units of concentrated detergent. During that period it will also save more than 400 million gallons of water, more than 95 million pounds of plastic resin and more than 125 million pounds of cardboard in the U.S. alone. More info: www.walmart.com
  • Skin of Color Society Connects Experts

    Skin of Color Society Connects Experts

    Melissa Meisel, Associate Editor||January 16, 2017
    Dermatologists from across the nation share information and ideas.

  • Erasa

    Erasa's New Evangelist(a)

    January 9, 2017
    Impressed by the performance of its hero SKU, supermodel Linda Evangelista joins the company in a hand's on role.

  • Discourse on Disclosure

    Discourse on Disclosure

    Tom Branna, Editorial Director||January 6, 2017
    Transparency impacts the cleaning industry.

  • Hitting the Right Notes

    Hitting the Right Notes

    January 6, 2017
    Agilex Fragrances is the leader in the middle market fragrance category.

  • The Smell of Clean in 2017

    The Smell of Clean in 2017

    January 6, 2017
    Changing consumer lifestyles and demographics are impacting the scents found in the household cleaning category.

  • On the Edge

    On the Edge

    January 6, 2017
    Expanding beauty brands to watch in 2017