The competition, which is sponsored by the Paperboard Packaging
with an opportunity to display their most impressive packaging designs and productions, and promote winning packages to customers. Entries are judged in 30 different categories against three criteria: members’ internal production/converting excellence, consumer product company excellence and end-user/retailer consumer excellence. Entries are also considered for technical achievement, innovation, craftsmanship and overall appearance.
Competing against hundreds of entries from around the country, Diamond Packaging received recognition by winning one Gold Award, three Excellence Awards and an Innovation Excellence Award.Diamond took the Excellence Award for Coty’s new Nautica My Voyage For Her packaging, which Diamond says radiates the brand’s personality and instantly attracts consumers‘ attention in the retail environment. The reverse tuck cartons feature a .018 SBS holographic foilboard complemented by foil stamping and embossing techniques. The graphics were achieved by offset printing UV black, UV white and one PMS color in-line with a UV gloss coating over the holographic portion of the carton. A dull stampable varnish was used on the lower white portion of the carton.
Overprinting the holographic foil with transparent blue ink creates a visual effect that captures the essence of ocean waves and summer breezes. The Nautica logo was stamped with pink foil. The bottom portion of the carton was stamped with opaque white foil and embossed with a crosshatch pattern. The company also won a Gold Award for its green-themed 2009 calendar, a popular promotional item given to customers and suppliers.