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March 4, 2009

Garnier Fructis Adds Body  Boosters to Hair Care Line



Tresses can go from flat to fabulous in no time with Garnier Fructis’ new bodifiers, Body Boost Fortifying Shampoo and Body Boost Fortifying Conditioner ($3.99 each).        
   
Formulated with energizing ginseng along with Garnier Fructis’ trademark active fruit concentrate, the hair care products are said to instantly boost tresses and lift from the roots.
   
According to the company, the new Body Boost products are encased in clear green tinted bottles to better reflect the lightweight nature of the formulations.
   
More info: www.garnier.com

Jane Iredale Introduces Cool Beauty



The Cool Beauty collection by Jane Iredale is reminiscent of refreshing sea breezes and crystal clear water.
   
The line of mineral makeup features a Limited Edition Mini-Matte Finish Powder ($25), Azure PurePressed Triple Eye Shadow ($27) in aqua, taupe and green-gray; Aquamarine 24-Karat Gold Dust ($12); Pinot Noir Liquid Eye Liner ($20) and PureMoist Lip Color SPF 18 ($19) in Erin (a soft pink) and Julia (a subtle nude).
   
More info: www.janeiredaledirect.com

Verikira Adds a Citrus Scrub



Organic skin care marketer Verikira Naturals has bulked up its collection with a new Spicy Citrus Walnut Body Scrub ($36).  Ideal for all skin types, the exfoliator is made with organic lavender, jojoba and aloe and is scented with essential oils of lemon, lime and ginger.
   
More info: www.verikira.com


 

New Root Lift Concentrate from Blow



Blow of New York recently rolled out its Root Lift Concentrate ($21), a volumizing hair crème fortified with the company’s pure protein blend and copolymer system. Rice enhances manageability, builds body, smoothes hair cuticles and improves texture while sweet almond moisturizes, adds softness, flexibility and protection.

The product is part of the Blow hair care line that’s free of sulfates, parabens, detergents and artificial fillers. The Root Lift Concentrate’s targeted spray nozzle applicator plumps up hair from root to tip.
   
More info: www.blowny.com
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