01.11.10
The Soap and Detergent Association (SDA) has launched Ingredient Central, an online gateway to where consumers can find specific cleaning product companies’ ingredient information.
Ingredient Central is available at www.cleaning101.com/IngredientCentral
The page describes where and how companies will provide information about the specific ingredients in their cleaning products.
“Checking out SDA Ingredient Central is an easy way for consumers to find out how SDA member companies are sharing information about cleaning product ingredients,” said Nancy Bock, SDA VP-education. “This outreach effort is part of our industry’s ongoing efforts to provide consumers with more information than ever before about the cleaning products they use safely and effectively every single day.”
Ingredient Central evolved from the Consumer Product Ingredient Communication Initiative, developed by SDA, the Consumer Specialty Products Association, and the Canadian Consumer Specialty Products Association. The Initiative, launched January 1, 2010, provides consumers with information about the ingredients in products in four major categories: air care, automotive care, cleaning, and polishes and floor maintenance products.
Consumers will notice that the Initiative allows companies to use a variety of formats to help them learn about the ingredients in the products they are using. Companies will be sharing ingredient information on the product label; on the company website; through a toll-free telephone number; or through some other non-electronic means.
Ingredient Central also provides more detailed information about the industry Initiative, as well as SDA’s consumer fact sheet on cleaning product ingredient communication.
The site will continue to evolve in the coming year as companies provide additional information about cleaning product ingredients.
Ingredient Central is available at www.cleaning101.com/IngredientCentral
The page describes where and how companies will provide information about the specific ingredients in their cleaning products.
“Checking out SDA Ingredient Central is an easy way for consumers to find out how SDA member companies are sharing information about cleaning product ingredients,” said Nancy Bock, SDA VP-education. “This outreach effort is part of our industry’s ongoing efforts to provide consumers with more information than ever before about the cleaning products they use safely and effectively every single day.”
Ingredient Central evolved from the Consumer Product Ingredient Communication Initiative, developed by SDA, the Consumer Specialty Products Association, and the Canadian Consumer Specialty Products Association. The Initiative, launched January 1, 2010, provides consumers with information about the ingredients in products in four major categories: air care, automotive care, cleaning, and polishes and floor maintenance products.
Consumers will notice that the Initiative allows companies to use a variety of formats to help them learn about the ingredients in the products they are using. Companies will be sharing ingredient information on the product label; on the company website; through a toll-free telephone number; or through some other non-electronic means.
Ingredient Central also provides more detailed information about the industry Initiative, as well as SDA’s consumer fact sheet on cleaning product ingredient communication.
The site will continue to evolve in the coming year as companies provide additional information about cleaning product ingredients.