01.25.10
To help Hispanic women get the most value for their money by better managing their everyday finances, P&G’s Tide is teaming up with journalist Maria Antonieta Collins and Las ComadresonTide "Mas Valor por tu Dinero" Home Economics Seminars.
The free seminars—which will be held between January and June in select “Hispanic dense cities”—will give women the information and resources to get more value for their money, with tips from how to put together a practical budget to how to save time and money when doing laundry and buying groceries.
"Tide understands that, because of the difficult economic situation, everyone is looking for ways to get more value for their money every day without sacrificing on quality," said Anelsie Ramos, external relations manager for Tide. "Through the Tide Home Economics Seminars, we want to show women that there are simple yet effective ways to get more value for their money on an everyday basis."
It is estimated that 31% of Hispanics have more expenses than income every month, according to Buenhogar magazine.
"Based on my experience, which I have shared in one of my books, I understand firsthand the importance of proper budget management and learning to live within our means, and I am thrilled to be working with Tide to share this knowledge with Hispanic women across the country," said Collins. "We are all going through difficult times and it is imperative to learn to better manage both our time and money so we can get the most value as well as achieve and maintain financial stability and a good quality of life"
Open to the public, the first seminar is slated for Jan. 27 in Miami. Additional seminars will be held in New York, Dallas, Los Angeles and Houston.
The free seminars—which will be held between January and June in select “Hispanic dense cities”—will give women the information and resources to get more value for their money, with tips from how to put together a practical budget to how to save time and money when doing laundry and buying groceries.
"Tide understands that, because of the difficult economic situation, everyone is looking for ways to get more value for their money every day without sacrificing on quality," said Anelsie Ramos, external relations manager for Tide. "Through the Tide Home Economics Seminars, we want to show women that there are simple yet effective ways to get more value for their money on an everyday basis."
It is estimated that 31% of Hispanics have more expenses than income every month, according to Buenhogar magazine.
"Based on my experience, which I have shared in one of my books, I understand firsthand the importance of proper budget management and learning to live within our means, and I am thrilled to be working with Tide to share this knowledge with Hispanic women across the country," said Collins. "We are all going through difficult times and it is imperative to learn to better manage both our time and money so we can get the most value as well as achieve and maintain financial stability and a good quality of life"
Open to the public, the first seminar is slated for Jan. 27 in Miami. Additional seminars will be held in New York, Dallas, Los Angeles and Houston.