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LOral USA Raises 400K For Childrens Hospital

Published November 5, 2010
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L’Oréal USA Raises $400K For Children’s Hospital

Morris Lenczicki, chairman of L’Oréal USA Fore The Children committee; Victor Ku, committee member; Isabelle Linton, committee member; Lorraine Ramppen, committee member; Kristin Conti, committee member; Fred Theile, committee member; Beth Anne Myarick, community relations director, Children’s Specialized Hospital Foundation; Theresa Pastuch, committee member; Brian Wassall, committee member; Harry Silverman, committee member and Vince Serpico, L’Oréal USA senior vice president, corporate operations, North America.

Employees and supporters of L’Oréal USA, Clark, NJ, gathered for the company’s third annual charity golf outing, Fore the Children, at Fiddler’s Elbow Country Club in Bedminster Township and New Jersey National Country Club in Basking Ridge, NJ.

L’Oréal USA raised a record-breaking $400,000 from this year’s event to benefit Children’s Specialized Hospital.The gift will fund renovations to one of the hospital’s outpatient centers, making it easier to provide comprehensive rehabilitation care to children affected by brain injury, spinal cord injury, premature birth, autism, developmental delays and life-changing illnesses. Last year, the company raised more than $300,000 to benefit the hospital.

The event drew 700 supporters, including 500 golfers. There were silent and live auctions and attendees were given a goody bag with products from key L’Oréal USA’s brands such as Ralph Lauren Polo, Lancôme and L’Oréal Paris.

Major sponsors included LA Enterprises, Alpla, Arkay Packaging, CCL Industries, Dimensional Merchandising Inc, IBM Corporation, Packaging Corporation of America, POP Displays USA and Topline Products Co., Inc.

Record Set For Hand Sanitizing

Score one for healthy hygiene. Prior to the Philadelphia Union-LA Galaxy soccer match on Oct.7, 2,151 fans achieved a new record with Guinness World Records for simultaneously sanitizing their hands. Global hygiene company SCA and its Tork brand of away-from-home paper and hand hygiene products sponsored the event at Philadelphia’s PPL Park to advocate for proper hand hygiene.

To establish the world record, fans placed a small amount of hand sanitizer on their hands. Ensuring the guidelines were properly followed, participants then simultaneously rubbed their hands together for 60 seconds before an on-site Guinness representative declared the new record officially established.
More info: www.torkusa.com
Top (L-R): Bryan James, Mary James, Chris James and Rachel Bleacher, all of Wilmington, DE, and Benjamin Pobleno, North Wales, PA, were some of the 2,151 Philadelphia Union fans that set a Guinness World Record for simultaneously sanitizing their hands.

Bottom: Joe Ryan (left) of Conshohocken, PA and Travis Hanf of Montclair, NJ took part in the Guinness World Records’ attempt for simultaneously sanitizing their hands.

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