08.01.11
Red Carpet Manicure, LLC, managed by two former Coty Beauty executives, is rolling out Red Carpet Manicure, an LED gel polish manicure and pedicure system that brings is said to bring the professional salon experience to the masses with a simple and effective at-home application that is ready within minutes. Launching nationwide at Ulta in early September, Red Carpet Manicure will be available in 36 shades.
Founded by Barry Shields and Bruce Kowalsky, Red Carpet's gel nail polish lasts for weeks with a fast, safe and easy application that guarantees a professional salon manicure without chipping or peeling.
The Red Carpet gel manicure and pedicure are applied in three simple steps: preparation, care and color, and finish. The system includes an exclusive Portable LED light or a Pro:45 LED light that cures the gel polish in seconds for weeks of wear. Red Carpet Manicure, LLC is also consulting with celebrity nail professionals to develop patented color shades and tap into the current nail trends in the industry.
"Bruce and I met over fifteen years ago and have always envisioned launching a company to develop, market and manufacture the most innovative professional quality beauty products," said Shields, of Red Carpet Manicure, LLC. "Much like the at-home, do-it-yourself hair color industry, gel polish is a niche opportunity to take a complicated and pricey professional application and bring it to consumers in three easy steps."
The full system costs $57.94 or $2.90 each for twenty at-home applications.
Founded by Barry Shields and Bruce Kowalsky, Red Carpet's gel nail polish lasts for weeks with a fast, safe and easy application that guarantees a professional salon manicure without chipping or peeling.
The Red Carpet gel manicure and pedicure are applied in three simple steps: preparation, care and color, and finish. The system includes an exclusive Portable LED light or a Pro:45 LED light that cures the gel polish in seconds for weeks of wear. Red Carpet Manicure, LLC is also consulting with celebrity nail professionals to develop patented color shades and tap into the current nail trends in the industry.
"Bruce and I met over fifteen years ago and have always envisioned launching a company to develop, market and manufacture the most innovative professional quality beauty products," said Shields, of Red Carpet Manicure, LLC. "Much like the at-home, do-it-yourself hair color industry, gel polish is a niche opportunity to take a complicated and pricey professional application and bring it to consumers in three easy steps."
The full system costs $57.94 or $2.90 each for twenty at-home applications.
The brand launch includes the Prep Max Adhesion Sanitizer, the Structure Base Coat Gel, LED Gel Polish, Brilliance Seal and Shine Top Coat and Revitalize Nourishing Cuticle Oil. In addition to providing a full professional gel manicure the brand is also launching Purify Pre & Post Application Cleanser, Erase Gel Nail Polish Remover and a nail accessories kit.
The Red Carpet proprietary Portable LED light will be available in addition to the Red Carpet Pro:45 LED light which incorporates identical technology to those in salons, both of which are safe and effective.
The Red Carpet proprietary Portable LED light will be available in addition to the Red Carpet Pro:45 LED light which incorporates identical technology to those in salons, both of which are safe and effective.