Breaking News

Global Repositioning Successful at Arden

February 2, 2012

Q2, six months show gains at company.

Elizabeth Arden, Inc. posted financial results for its second fiscal quarter and six months ended Dec. 31, 2011.

Net sales climbed 6% to $429.9 million. For the company’s international business, net sales increased by 9.4. Sales growth was highest in the European and travel retail and distributor markets. Net sales in North America grew by 4.4%, driven by strong growth in the company's prestige business, where net sales increased by 20%.

For the six months ended Dec. 31, 2011, the company reported that net sales rose 6.2% to $733.5 million.

According to company CEO Scott Beattie, "We continued to expand sales of the Elizabeth Arden brand and our fragrance portfolio. Global sales of Elizabeth Arden branded products grew by 12% fiscal year-to-date with sales of the skin care and color cosmetic portfolio increasing by 20% and 16%, respectively. We are well underway with our global repositioning of the Elizabeth Arden brand that will impact almost every aspect of the brand and its products. We are in the process of presenting our plans to key accounts globally, and based on the overwhelmingly positive feedback received so far, have begun to accelerate the roll-out of the new Elizabeth Arden brand."

Beattie continued, "In addition, the Taylor Swift fragrance Wonderstruck performed exceedingly well, achieving the number two ranking among women's fragrance launches in US department stores for the important holiday season, and contributed to the strong performance of our North American prestige department store business. While the global economic environment remains uncertain, we are confident that we can continue to increase the sales of our brand portfolio and improve margins to drive strong cash flow and earnings growth."

The company is confirming its fiscal 2012 guidance for net sales growth of 5% to 6% over the prior year.


  • Wensman Joins Macadamia Beauty

    February 27, 2017
    Brings experience from Paul Mitchell, Urban Decay and more.

  • Care for Your Hair

    Care for Your Hair

    Melissa Meisel, Associate Editor||February 27, 2017
    Salon expert Richard Jay talks about protecting tresses.

  • Fit for Fitness

    Fit for Fitness

    Christine Esposito, Associate Editor||February 21, 2017
    Kinx Active is a new brand targeting women who want beauty products that can stand up to their fitness routines.

  • Trade Association Directory 2017

    February 2, 2017
    Contact details of trade associations that serve various segments of our industry and are mentioned frequently in Happi.

  • What the Halal  Is Going On?

    What the Halal Is Going On?

    Imogen Matthews , In-Cosmetics||February 2, 2017
    Demand for these beauty products is surging thanks to a fastgrowing Muslim population.

  • Relief for Sensitive Scalps

    Relief for Sensitive Scalps

    Guadalupe Pellon and Annette Mehling , BASF||February 2, 2017
    BASF researchers detail the attributes of the company’s highly effective hair care system focusing on scalp sensitivity.