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Odin New York hosted its first ever pop-up shop in New York solely dedicated to its fragrances a

June 4, 2012

• Odin New York hosted its first ever pop-up shop in New York solely dedicated to its fragrances and home fragrances in collaboration with Snarkitecture, a Brooklyn, NY-based architecture firm. The pop-up shop, which is located in the East Village, showcases the well-considered design of these products by inverting the darkness of the packaging resulting in a bright, clean space, according to the company.

Odin New York’s pop-up shop stocked all six of the brand’s unisex fragrances ($125) as well as its four home fragrances ($65).

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