Breaking News

Seventh Generation is celebrating the one-year anniversary of the USDA Certified Biobased label

June 4, 2012

• Seventh Generation is celebrating the one-year anniversary of the USDA Certified Biobased label and certification of 13 of the company’s offerings—and to commemorate the event, the Burlington, VT-based company said all of its eligible formulated products will be 100% USDA Biobased certified by 2020.

The biobased product certification and labeling initiative, which was launched last year as a new part of USDA’s BioPreferred program, initially certified 13 Seventh Generation products from the company’s bathtub cleaner and dish soap to liquid laundry detergent.

“We think biobased certification has the huge potential to break through what’s become a clutter of green seals and certifications that just end up confusing consumers,” said Chris Miller, the company’s director of corporate consciousness. “The label cuts to heart of the matter with a single glance that tells shoppers this is a product made from renewable materials that can be produced sustainably. It simplifies the often bewildering marketplace for so-called eco-friendly consumer products in the same way the USDA Organic seal has brought clarity to our food purchases.”

“We are very pleased to celebrate the USDA Certified Biobased Product Label anniversary with Seventh Generation,” said Kate Lewis, USDA BioPreferred Program deputy manager. “Biobased products help meet consumer demand to supplement or replace a wide variety of petroleum-based products. The companies we work with, who apply for the USDA Certified Biobased Product Label, understand the value of the BioPreferred program in promoting their biobased products as well as helping create jobs in rural communities by adding value to agricultural commodities.”

  • Sparkle & Shine

    Sparkle & Shine

    Melissa Meisel, Associate Editor||November 21, 2016
    Glam packaging and upscale scent combos are big at Yankee Candle for Holiday 2016.

  • Cos Bar: Turning 40 and Hitting Fast Forward

    Cos Bar: Turning 40 and Hitting Fast Forward

    Christine Esposito, Associate Editor||November 21, 2016
    With a recent investor infusion, a new CEO and rebranding effort underway, this luxury beauty retailer has big plans.

  • Organic Matter

    Organic Matter

    Christine Esposito, Associate Editor||November 14, 2016
    FTC and USDA hold a public roundtable to discuss consumers’ perception of organic claims.

  • The World Comes to Orlando

    The World Comes to Orlando

    Tom Branna , Editorial Director||December 1, 2016
    More than 1,600 chemists traveled to Florida for the IFSCC Congress

  • The Plex  Phenomenon

    The Plex Phenomenon

    Denise Costrini, Croda North America||December 1, 2016
    Croda details the hair-protecting qualities of bond multipliers and the company’s new bond-building formulation system.