Breaking News

Tone Body Wash is partnering with Kellie Pickler to promote its latest innovation, Fruit Peels

June 29, 2012


•Tone Body Wash is partnering with Kellie Pickler to promote its latest innovation, Fruit Peels Body Wash. The Tone Turn It Up! series provides exclusive access to the country singer/songwriter while on tour for her current album and also invites consumers to keep up with her via Facebook through personal blog posts and a live chat. Fans will also have the chance to participate in giveaways, including a grand prize of a trip to Nashville.

“The Tone Turn It Up! series connects our body wash with consumers beyond the shower by giving them a behind-the-scenes look at how a highly celebrated female artist, like Kellie Pickler, turns up her day. Kellie’s enthusiastic approach to her music and positive spirit combined with her amazing skin makes her a perfect fit for Tone body wash,” said Traci Mason, senior brand manager of Tone brand at Henkel.

Tone Fruit Peel Body Wash combines a blend of citrus, kiwi and apple essences to gently wash away dull skin and bring out a natural glow, according to the company.

More info: www.ToneSkinCare.com
  • Fit for Fitness

    Fit for Fitness

    Christine Esposito, Associate Editor||February 21, 2017
    Kinx Active is a new brand targeting women who want beauty products that can stand up to their fitness routines.

  • Cargo Says Aloha To Spring/Summer

    Cargo Says Aloha To Spring/Summer

    Christine Esposito, Associate Editor||February 13, 2017
    Cargo Cosmetics has rolled out its new Spring/Summer collection with Hawiianan singer Anuhea.

  • Cashing In on Coconuts

    Cashing In on Coconuts

    Melissa Meisel, Associate Editor||February 6, 2017
    Organic to Green is making waves for its new oils and eco-friendly packaging.

  • Trade Association Directory 2017

    February 2, 2017
    Contact details of trade associations that serve various segments of our industry and are mentioned frequently in Happi.

  • What the Halal  Is Going On?

    What the Halal Is Going On?

    Imogen Matthews , In-Cosmetics||February 2, 2017
    Demand for these beauty products is surging thanks to a fastgrowing Muslim population.

  • Relief for Sensitive Scalps

    Relief for Sensitive Scalps

    Guadalupe Pellon and Annette Mehling , BASF||February 2, 2017
    BASF researchers detail the attributes of the company’s highly effective hair care system focusing on scalp sensitivity.