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Tone Body Wash is partnering with Kellie Pickler to promote its latest innovation, Fruit Peels

June 29, 2012


•Tone Body Wash is partnering with Kellie Pickler to promote its latest innovation, Fruit Peels Body Wash. The Tone Turn It Up! series provides exclusive access to the country singer/songwriter while on tour for her current album and also invites consumers to keep up with her via Facebook through personal blog posts and a live chat. Fans will also have the chance to participate in giveaways, including a grand prize of a trip to Nashville.

“The Tone Turn It Up! series connects our body wash with consumers beyond the shower by giving them a behind-the-scenes look at how a highly celebrated female artist, like Kellie Pickler, turns up her day. Kellie’s enthusiastic approach to her music and positive spirit combined with her amazing skin makes her a perfect fit for Tone body wash,” said Traci Mason, senior brand manager of Tone brand at Henkel.

Tone Fruit Peel Body Wash combines a blend of citrus, kiwi and apple essences to gently wash away dull skin and bring out a natural glow, according to the company.

More info: www.ToneSkinCare.com

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