New York Yankee Nick Swisher is now a pitchman for Head & Shoulders.
• Head & Shoulders, the official shampoo of Major League Baseball (MLB), debuted the “Mane Man Challenge,” a virtual competition amongst a line-up of MLB All Stars. Which stars are up for the challenge? Nick Swisher, Ivan “Pudge” Rodriguez and Dennis Eckersley are joining the brand’s current mane man, Minnesota Twins’ catcher Joe Mauer.
At the Head & Shoulders for Men Facebook page, fans can watch Swisher, Rodriguez and Eckersley compete in hilarious, hair-raising challenges—from their outrageous batting skills to their off-the-cuff verbal antics—and vote for their favorite competitor to win the Head & Shoulders Mane Man title. Fans can see how they match up against the All Stars by uploading videos for a chance to win a walk-on role in an online video with the Mane Man Challenge winner.