Breaking News

Burberry Buys Back Its Fragrance License

July 17, 2012

Will pay Inter Parums more than $220 million for the rights.

Burberry will pay 181 euros ($221.5 million at current exchange rates) to buy out the license rights for its fragrance and beauty products from Inter Parfums SA, effective Dec. 31.


"To maintain flexibility in pursuing its objective to develop fully this business in the future, Burberry has served notice of its intention to terminate the license agreement with effect from December 31, 2012," Burberry stated.


The two companies had been in talks since December 2011 about establishing a new operating structure for the Burberry beauty business. Burberry had until July 31 to determine whether it wished to buy out the unexpired portion of the license or continue the existing license, which runs through Dec. 31, 2017.


Inter Parfums acquired the Burberry fragrance license in 1993. Its most recent major introduction to the franchise was the Burberry Body scent line, which came out worldwide on Sept. 1, 2011.

blog comments powered by Disqus
  • Electric Slide

    Electric Slide

    Melissa Meisel, Associate Editor||February 3, 2016
    Skin care devices bring anti-aging to the next level

  • Crowning Glory

    Crowning Glory

    Christine Esposito , Associate Editor||February 3, 2016
    Celebrity stylists and experts from leading hair care brands talk about the ingredients and formats driving the styling sector.

  • Innovation On Display

    Melissa Meisel, Associate Editor||February 3, 2016
    P&G Beauty Digital Studio showcases new products for 2016