Breaking News

Murad Inc. has relaunched its website, Murad.com, with Guidance providing web development and in

November 6, 2012

• Murad Inc. has relaunched its website, Murad.com, with Guidance providing web development and integration services.

In addition to building a feature-rich homepage, category page and shopping cart, Guidance greatly improved Murad.com’s merchandising capability with the development of a feature rich-product detail page, which includes tabbed navigation customer reviews, product details and ingredients, as well as “how to use” information. Additionally, the page includes a “Customers Also Liked” cross-sell feature and integration with Facebook, Twitter, Pinterest and Google+ to encourage expansion of the company’s social networks.

The new site also features a multi-step, skin analyzer that recommends a personalized skincare regimen.
blog comments powered by Disqus
  • Cosmetic Chemists Head to Orlando Next Month

    Cosmetic Chemists Head to Orlando Next Month

    September 26, 2016
    Organizing Chair Guy Padulo explains why you should attend the IFSCC Congress.

  • Restoring Rembrandt

    Restoring Rembrandt

    Christine Esposito, Associate Editor||September 26, 2016
    Ranir LLC has acquired Rembrandt, an iconic name in teeth whitening, and plans to make it a staple in the value segment.

  • Active Agents

    Active Agents

    September 19, 2016
    On the surface, surfactants may seem staid, but the market, and the supplier activity driving it, is bubbling.

  • Back to School

    Back to School

    Tom Branna, Editorial Director||September 1, 2016
    It may be September, but class was in session this summer during the Private Label Manufacturers Association’s Executive Educ

  • How Green Is Your Surfactant?

    How Green Is Your Surfactant?

    Tom Branna, Editorial Director ||September 1, 2016
    Suppliers offer a range of solutions to help household and personal care product formulators develop formulas

  • New Surfactants

    Tom Branna, Editorial Director ||September 1, 2016
    Here’s a list of new ingredients introduced by surfactant suppliers