"We were extremely pleased with the positive reaction of our top sales leaders as we released the details of our new ageLOC TR90 system," said Truman Hunt, president and chief executive officer. "This latest ageLOC offering adds to our successful anti-aging product portfolio, capitalizing on one of the largest consumer product categories—weight management. Given the strength of the new ageLOC weight management system, the enthusiasm of our sales leaders and the great potential of this consumer category, we anticipate the global limited-time offer in the second half of the year will be our largest product launch ever."
Powered by Nu Skin's exclusive anti-aging science, ageLOC TR90 was developed to enable consumers to begin to transform their body composition in just 90 days. It includes four proprietary nutritional products and science-based eating plan, along with lifestyle suggestions, to help consumers reach their goals. The nutritional supplements in the ageLOC weight management system are designed to target three important areas for weight management: healthy metabolism, lean muscle and appetite control.
"Our research shows that many weight management programs focus on maximizing pounds lost, whether the weight comes from fat, muscle or both," said Joseph Chang, Ph.D., chief scientific officer and executive vice president, product development. "In contrast, we are focusing our system on improving overall body composition—with the ideal of supporting the maintenance of lean muscle while promoting healthy, overall weight loss."
Nu Skin plans to introduce the ageLOC TR90 system as a limited-time offer at its global convention in October, with regional introductions taking place throughout 2014.