Breaking News

Yankee Candle Adds New Collection

July 9, 2013

Relaxing Rituals hits stores today.

The Yankee Candle Company, Inc has rolled out its new Relaxing Rituals line, which includes warmer oils, reed diffusers, votive candles and tumbler candles in four new scents.

Each blend of three different essential oils is said to create a special fragrance combination designed to soothe the mind, body and soul and provide an easy relaxing ritual that fits busy lifestyles, according to the company, which will sell the line at its 557 Yankee Candle retail stores, and in select specialty retailers. It will also be sold online.

To celebrate the new line, Yankee Candle will host a debut party on July 13 in its retail stores. Guests will have a chance to experience the product, enter special giveaways and participate in one-day savings offers for the new line.

"Living a wellness lifestyle is about taking care of the mind, body and soul so that you can be at your best and relaxation is an essential element of this lifestyle," said Hope Margala Klein, executive vice president, brand, innovation and merchandising for The Yankee Candle Company, Inc. "Our new Relaxing Rituals line allows our customers to prepare the perfect fragrance blends that suit them while allowing them to turn down all the noise and unwind.

Related End-User Markets:

  • Discourse on Disclosure

    Discourse on Disclosure

    Tom Branna, Editorial Director||January 6, 2017
    Transparency impacts the cleaning industry.

  • What

    What's Next for the UK?

    Sarah Boumphrey, Euromonitor International||June 27, 2016
    Euromonitor weighs in on how Brexit could impact consumer product companies.

  • Hitting a Wall(mart)

    Hitting a Wall(mart)

    November 9, 2015
    Walmart imposes slotting fees and that hurts a lot of Tier 2 and 3 FMCG companies.

  • Hitting the Right Notes

    Hitting the Right Notes

    January 6, 2017
    Agilex Fragrances is the leader in the middle market fragrance category.

  • The Smell of Clean in 2017

    The Smell of Clean in 2017

    January 6, 2017
    Changing consumer lifestyles and demographics are impacting the scents found in the household cleaning category.

  • Engagement 2016

    Engagement 2016

    January 6, 2017
    CSPA convenes in Fort Lauderdale for annual meeting.