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Escential Jars Top Choice at PartyLite

July 30, 2013

Candle marketer sells one-millionth SKU.

What's the world's most popular new candle?  It just may be the Escential Jar by PartyLite. The Blyth-owned company has already sold its one-millionth Escential Jar by PartyLite candle – only seven months after the candle's marketplace introduction.  
 
The Escential Jar by PartyLite is only 3.5 inches high with a 3-inch diameter. According to the company, its highly fragranced wax formula wraps a room in rich scent offering a color to suit every decorating scheme. Burn time is 40-60 hours; price is $15. All PartyLite wicks are lead-free and 100% cotton. 
 
For more on the home fragrance marketplace, check out the September edition of Happi.
 
 

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