Breaking News

Kiehl's LifeRide for amfAR

August 15, 2013

Charity motorcycle ride's final leg highlighted with $150K donation.

Maintaining its long-standing tradition of supporting HIV/AIDS charities, Kiehl's Since 1851 is celebrating its continued partnership with amfAR, The Foundation for AIDS Research, via the fourth annual Kiehl's LifeRide for amfAR.
 
The company embarked on a charity motorcycle ride, from July 31 – Aug. 8, 2013, through the Pacific Northwest. Inspired by Kiehl's history with motorcycles, spirit of adventure, and philanthropic heritage, the ride was led by Chris Salgardo, president, Kiehl's USA and Kevin Robert Frost, amfAR CEO, who rode with fellow motorcycle enthusiasts joining the fight against HIV/AIDS, including actors John Corbett, Gilles Marini, Kurt Yaeger, Teddy Sears, and World Cup Rugby Champion Ben Cohen.
 
To celebrate the LifeRide finale on August 8, amfAR's Global Fundraising chairman Sharon Stone  attended and accepted the $150,000 donation to amfAR at The Grove in Los Angeles. The event also featured performances by Kelis and music by Spinderella.   
blog comments powered by Disqus
  • Kitchen Counter Cosmetics

    Kitchen Counter Cosmetics

    Christine Esposito, Associate Editor||May 2, 2016
    LOLI box marks the convergence of natural and organic ingredients, subscription service and DIY cosmetic chemistry.

  • What’s New at La Prairie?

    What’s New at La Prairie?

    Melissa Meisel, Associate Editor||April 25, 2016
    VP of marketing shares the latest buzz with Happi.

  • Mapping Out Multicultural Beauty

    Mapping Out Multicultural Beauty

    April 25, 2016
    Agnieszka Saintemarie of Kline Group about current trends and challenges in multicultural beauty.

  • Bite Now

    Bite Now

    Christine Esposito, Associate Editor||May 2, 2016
    Is the time finally right for beauty-from-within to move into the mainstream?

  • Boxed Out?

    Boxed Out?

    Tom Branna, Editorial Director||May 2, 2016
    Salon sales outpace mass-market results in the highly competitive, highly fashionable and yes, highly-colorful hair color cat

  • That’s Awesome!

    That’s Awesome!

    May 2, 2016
    Extracts & Ingredients highlights the newest ideas in efficacious oils for the personal care market.