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Mary Kay Debuts 'At Play' Collection

August 20, 2013

Fun color cosmetics with bold pigments.

Mary Kay, who is recently celebrating its golden anniversary, takes a bold step in a fresh direction with the launch of an innovative new makeup collection based on bolder pigments.  The Mary Kay At Play Color Collection debuts its first product rollout this fall with four mix-and-match products for eyes and lips, in a total of 16 shades, with a suggested retail price of $10 each.  
  
Convenient and easy to use, Mary Kay At Play Lip Crayons glide on smoothly with a buttery texture, delivering high-impact, and lasting color with a shimmery finish, said the company. Combining intense, ultra-creamy texture with true color, Mary Kay At Play Eye Crayons glide on smoothly without pulling or tugging. It’s all about options with Mary Kay At Play Baked Eye Trios, featuring three complementing shades, expertly coordinated to suit each individual style. And don’t forget to glide on a kiss of color with Mary Kay At Play Jelly Lip Gloss featuring brilliant shine and a sheer wash of color.
 
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