Breaking News

Croda Debuts iPad Hair Damage Guide

September 6, 2013

Portable, interactive hub for information.

Hair sustains damage in many ways and from various sources, often on a daily basis. To help its customers better understand hair damage, Croda has launched an updated, iPad-friendly version of its interactive, electronic Hair Damage Guide that explores the various types of hair damage, how each occurs and how these can be duplicated in a laboratory setting to test the efficacy of new product technologies.  New and proven solutions for preventing and reversing hair damage are explained in terms of science and consumer perception. 

The Hair Damage Guide is fully integrated into Croda’s website, which gives customers unlimited access to formularies and product information designed to assist them with their projects.  Customers can also order free product samples to use in their laboratory work.

This interactive, educational tool gives customers on-the-go access to information, putting hair damage solutions at their fingertips.

More info: www.croda.com/hairdamage
blog comments powered by Disqus
  • Kitchen Counter Cosmetics

    Kitchen Counter Cosmetics

    Christine Esposito, Associate Editor||May 2, 2016
    LOLI box marks the convergence of natural and organic ingredients, subscription service and DIY cosmetic chemistry.

  • What’s New at La Prairie?

    What’s New at La Prairie?

    Melissa Meisel, Associate Editor||April 25, 2016
    VP of marketing shares the latest buzz with Happi.

  • Mapping Out Multicultural Beauty

    Mapping Out Multicultural Beauty

    April 25, 2016
    Agnieszka Saintemarie of Kline Group about current trends and challenges in multicultural beauty.

  • Bite Now

    Bite Now

    Christine Esposito, Associate Editor||May 2, 2016
    Is the time finally right for beauty-from-within to move into the mainstream?

  • Boxed Out?

    Boxed Out?

    Tom Branna, Editorial Director||May 2, 2016
    Salon sales outpace mass-market results in the highly competitive, highly fashionable and yes, highly-colorful hair color cat

  • That’s Awesome!

    That’s Awesome!

    May 2, 2016
    Extracts & Ingredients highlights the newest ideas in efficacious oils for the personal care market.