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Nars Rolls Out Sampling Initiative

September 9, 2013

Online program promotes new foundation.

In celebration of its new Radiant Cream Compact Foundation, Nars will be launching an exclusive Facebook-based sampling program.  
 
Beginning at 12pm EST Sept. 9, through Sept. 28, Nars will be promoting “20 Shades in 20 Days,” an initiative where 100 Facebook fans in the United States will have the opportunity to receive a generous, hand-crafted sample of a specific shade highlighted during the day of sign-up.
 
In addition to the day’s shade, each winner will receive a marketing bulletin providing education about the product, a deluxe sample of Pro-Prime Pore Refining Primer, and an additional “surprise and delight” that will help them to find their perfect tone. All samples are also hand-numbered, giving the packages an exclusive, personal touch.
  
More info: NARS Cosmetics Facebook page
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