Later, in 1985, Taylor worked with designer Calvin Klein to introduce Obsession, a fine fragrance that shot to fame based on its steamy ad campaign.
In 1987, Minnetonka sold Village Bath, Softsoap and Sesame Street Bath Products brands to Colgate-Palmolive. Unilever bought the rest of the company two years later for $376 million. Taylor went on to found Graham Webb International, which sells beauty products to salons. He sold it in 2001 to Wella.
The Institute for Entrepreneurship at Miami University inducted Taylor into the Entrepreneurship Hall of Fame in 2012.