Breaking News

Walmart Picks Up Duri

September 12, 2013

Popular nail treatment now available in mass market.

From top manicurists and salon professionals to beauty editors and insiders, Duri Cosmetics' best-selling nail treatment, Rejuvacote ($9.98), is known as the go-to, be-all, end-all nail treatment to mend damaged, dry, brittle and ravaged nails quickly and easily.  This nail treatment has won every top accolade and award, including Allure Magazine’s coveted “Best of Beauty” and remains a #1 industry leader and best-in-class nail care product.

Now, Rejuvacote is available outside the professional nail salon and direct-to-consumers at Walmart stores across the country.

Rejuvacote's intensive strengthening formula contains keratin and calcium to mend split, peeling and cracked nails, repairing even the most ravaged digits.  Its proprietary formulation works with the body's chemistry to stimulate growth, leaving nails more flexible and pliable, lessening the chances of additional breakage and damage.

Duri also made headlines in Happi this past spring, with a sensitive nail variation of the popular nail treatment.
  • It’s Magic!

    It’s Magic!

    Melissa Meisel, Associate Editor||March 20, 2017
    Argan oil-infused ‘Moroccan’ lip care brand jumps from WholeFoods into CVS.

  • On the Cutler Edge

    On the Cutler Edge

    Melissa Meisel, Associate Editor||March 13, 2017
    Top brand source at Redken forecasts up-to-the-minute hair trends.

  • Take The Hint

    Take The Hint

    Christine Esposito, Associate Editor||March 13, 2017
    Water brand forays into sun protection by capitalizing on scent and experience.

  • Supply-Side Innovations

    Supply-Side Innovations

    Tom Branna, Editorial Director||March 1, 2017
    Raw material suppliers roll up their sleeves and roll out their new products for the global cleaning industry.

  • New Faces in Familiar Places

    New Faces in Familiar Places

    Tom Branna, Editorial Director||March 1, 2017
    The American Cleaning Institute officially welcomed its new president.

  • Special Delivery

    Special Delivery

    Tom Branna, Editorial Director||March 1, 2017
    UV protection is important, but what good is that sunscreen if consumers won’t apply it?