Breaking News

Cargo Cosmetics Takes the Journey Digital

October 31, 2013

Interactive New Website Marks the Second Phase of Powerful Brand Relaunch

CARGO Cosmetics unveiled a new look with the launch of the Fall and Holiday 2013 Collections. These exciting launches were celebrated with new product innovations cased in updated packaging with intricate landscape illustrations nodding to the theme of each collection.  Now, as the second phase of the brand relaunch, Cargo announces the launch of a new digital platform.
 
Taking the travel theme to the next level, the new and improved Cargo website will offer visitors an experience that allows them to shop, explore and engage with the brand on an intimate level.  In addition to a new look that will mirror the updated Cargo Cosmetics secondary packaging and visuals, the new site will be much more user-friendly highlighting newness, artistry and how-to’s.  With new sections like “Ask the Artist” and “Get the Look,” visitors are able to send their questions directly to a Cargo professional makeup artist to be answered and follow step-by-step video tutorials demonstrating popular makeup trends straight from Cargo Headquarters.
 
The new Cargo website will continue to support the makeup artist community through the popular “Pro Artist Program” offering discounts to working professional makeup artists.  It will also introduce a new customer loyalty program, the “Frequent Miles Club,” which will be free to join and reward members with 1 mile for every $1 spent. Tiered Silver, Gold and Platinum member benefits will be granted based on the total number of miles earned in the form of product freebies, invites to local events and other special incentives.
 
The visual platform will also serve as a window to brand happenings offering site visitors direct access to news, updates and social media channels including Facebook, Twitter, Instagram, Pinterest and YouTube.  Log on to CargoCosmetics.com now—happy travels!
blog comments powered by Disqus
  • Long Term Sustainability In the Nonwovens Market

    Long Term Sustainability In the Nonwovens Market

    August 23, 2016
    Learn more at Cleaning Products USA, Nov. 9-11, 2016

  • Fro Yo!

    Fro Yo!

    Tom Branna, Editorial Director||August 22, 2016
    Project Beauty dishes out Hairgurt, a line of vitamin-rich hair shampoos and conditioning masques.

  • TLC for Those Who Need It Most

    TLC for Those Who Need It Most

    Christine Esposito, Associate Editor||August 22, 2016
    New curriculum debuting at Bellus Academy helps estheticians treat a population that needs TLC.