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Peter Thomas Roth Taps Fusion for Moisturizer



Published December 6, 2013
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Peter Thomas Roth Taps Fusion for Moisturizer

Fusion Packaging has recently finished a new collaboration with skin care brand Peter Thomas Roth. Fusion developed packaging for their Camu Camu Power C X 30 Brightening Moisturizer.  The package utilizes a double walled airless jar to protect the sensitive vitamin C in the formulation, which uses Amazonian berry, camu camu, which contains 30 times more vitamin C than an orange, said the company.

The brand opted for an airless jar, which uses an actuator to push product to the surface instead of a traditional jar that requires the consumer to use their fingers or a spatula to get the product out.  This unique package type eliminates cross-contamination with the added airless benefits of product preservation and improved evacuation rates.

The 15 ml jar has shelf appeal with a silver UV metallized and silkscreened overcap and the double-walled effect provides a luxurious look in a unique orange shade, said the company.  The moisturizer can be purchased through the brand’s website, or in Sephora’s new Camu Camu Power C X 30 Anti-Wrinkle Brightening Kit.

More info: fusionpkg.com


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