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DKNY Taps Rita Ora for Fragrance Campaign

December 17, 2013

Songstress also works with fashion component.

DKNY fragrance named singer/actress Rita Ora as the latest face of its products, according to reports. Ora, who also appear in the brand’s Spring fashion campaign, was recently cast as Mia Grey in the film adaptation of “Fifty Shades of Grey.”
For Holiday 2013, DKNY rolled out an assortment of gift sets and giftable fragrances.
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